Shot by visual artist Prachi Sharma (@thirddimension) and starring Indian top model Dayana Erappa, the Bridal Collection campaign combines an otherwordly locus and an evanescent feminine power, in a sun-drenched day in the Pink City of Jaipur.
The warm desert tones of the haveli’s walls reflect in the giant-sized rose cut diamonds complemented by colorful precious gemstones such as Colombian emeralds and Mozambican Pink Tourmalines.
Conceived as an ode to eternal grace, the photography explores the profound feelings of the Woman through a series of portraits that follow her across the intercommunicating spaces of the haveli.
From the inner courtyards to the domed roof, the photographer’s lenses portray a celebration of the centuries old jewellery crafting art that The Gem Palace is globally known for.